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Profile

Founder: Raghunandan Saran

Founded: 1948

Headquarters: Dibrugarh

Profile

The Company was engaged in the distribution of Austin A40 passenger cars.

 Product includes

  • Buses
  • Trucks
  • Engines
  • Defense & Special Vehicles

Associates Companies

  • Automotive Coaches & Components Ltd (ACCL)
  • Lanka Ashok Leyland
  • Hinduja Foundries
  • IRIZAR–TVs
  • Ashok Leyland Project Services Limited

Milestones

1949:  Austin Car was rolled out

1955: Ashok motors become Ashok Leyland

1966: Introduced full air brakes

1967: The Company launched the first double-decker bus

1969: First-time power steering in commercial vehicles

1970: Specially designed vehicles for the Indian Army

1972: Production target reached to 10,000 a year

1974: Turnover tops Rs 1000 million 

1976: The first bus with unique front entry hit the Indian roads

1978: The First 'Cheetah' was introduced

1979: Introduced multi-axle trucks

1980: B ton Truck Tusker with 125 hp engine was introduced

1982: two Manufacturing facility at Bhandara, and Alwar in March and August.

1990: Technical center at Vellivoyalchavadi (outskirts of Madras)

1992: Won self–certification status for defense supplies

1993: Received ISO 9002 

1995: First driver training facility set upright in the heart of Tamil Nadu

1996: Hosur plant 2 Inaugurated

1997: India's first CNG launched

1997: Stallion all-terrain logistic vehicle was launched for the Indian Army

2001: Received ISO 14001 certification for all manufacturing units

2002: Launched hybrid electric vehicle2003 – Dheeraj Hinduja Elected Vice Chairman of Ashok Leyland Board