Amazon has announced a fresh investment commitment of $35 billion in India by 2030, marking a major scale-up of its long-term strategy for one of its biggest global markets. This new round of capital infusion will support Amazon’s business expansion and strengthen three key pillars: AI-driven digitisation, export growth, and job creation.
The announcement was made by Amit Agarwal, SVP, Emerging Markets at Amazon, during the Amazon Smbhav 2025 event held in New Delhi on December 10.
$40 Billion Already Deployed in India Since 2010
Amit Agarwal revealed that between 2010 and 2024, Amazon has already invested $40 billion across its businesses in India. These investments have significantly contributed to the growth of India’s digital economy.
He noted that Amazon has:
Digitised 10 million small businesses
Achieved $20 billion in cumulative exports
Supported 2.8 million direct and indirect seasonal jobs in 2024 alone
According to Agarwal, these achievements position Amazon among the largest foreign capital contributors to India’s digital landscape.
“Amazon Is the Largest Foreign Investor in India” — Amit Agarwal
During the event, Agarwal highlighted Amazon’s scale and impact in the country.
He stated that, based on Amazon’s cumulative investments and progress on its pledges:
Amazon is the largest foreign investor in India
It is the largest creator of exports among foreign companies
And one of the largest creators of jobs in the country
He stressed that India remains a long-term strategic growth market for the company, and Amazon is “just getting started.”
Also Read: Despite Tariff Tensions, India Remains Key Growth Market for Google, Says Country Head Preeti Lobana
$35 Billion More Coming by 2030
To strengthen its foundation in the Indian market, Amazon plans to invest an additional $35 billion by 2030. This incremental capital will be deployed across its ecosystem, which includes:
E-commerce operations
Logistics and fulfilment infrastructure
Cloud services
AI-led digitisation and tools
Agarwal emphasised that this fresh investment is aimed at expanding Amazon’s technological capabilities and improving customer and seller experiences through deeper adoption of AI.
Focus on Job Creation: 3.8 Million New Jobs Expected
One of the most significant outcomes of Amazon’s expanded investment is job creation.
Agarwal said that by 2030, Amazon expects to support 3.8 million new jobs in India, covering:
Direct jobs
Indirect roles
Seasonal employment
This projection indicates a sharp rise from the 2.8 million jobs supported in 2024 alone and reinforces Amazon’s role as one of India’s largest job providers.
Next Phase of Investments: Fulfilment, Delivery, and AI Expansion
Amazon’s next phase of its India strategy will prioritize scaling its infrastructure and strengthening capabilities that directly impact customers and sellers.
The focus areas include:
1. Fulfilment and Delivery Infrastructure
Amazon aims to further expand delivery networks, warehousing capabilities, and last-mile operations to support the rapid growth of e-commerce in the country.
2. Enabling More Small Businesses
The company will deepen its efforts to bring more small and medium businesses online by giving them access to:
E-commerce visibility
Technology tools
Export opportunities
3. AI-led Tools Across Commerce and Operations
A major thrust of the new investment will be on AI-driven digitisation, which includes implementing artificial intelligence across:
Seller tools
Operational efficiencies
Consumer experience solutions
According to Agarwal, integrating AI more deeply into Amazon’s operations will be central to its next phase of growth in India.
India Continues to Be a High-Priority Market
Agarwal reiterated Amazon’s strong commitment to India, calling it one of the company’s largest long-term opportunities globally.
He added, “India continues to be one of Amazon’s largest long-term opportunities. And we have just gotten started.” The $35 billion investment plan aligns with the company’s long-term approach to creating a deeper and broader impact in the Indian digital and physical economy.
Amazon Smbhav 2025 Event Highlights
The announcements were made during Amazon’s flagship annual event in New Delhi, which focuses on MSMEs, digitisation, and future technology advancements.
The event also highlighted:
Amazon’s progress in exports
Adoption of digital tools by small sellers
Commitments toward technology-driven job creation
Amazon’s Expanding Role in India’s Digital Growth
With cumulative investments projected to reach $75 billion by 2030, Amazon is positioning itself as a central player in India’s:
Digital transformation
AI growth
Export economy
Employment generation
The combination of infrastructure expansion, AI-led innovation, and strong job creation targets reinforces Amazon’s long-term confidence in India’s market potential.
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