Novus Loyalty IPO
Novus Loyalty IPO
Overview
Novus Loyalty IPO is a book build issue of ₹60.15 crores. The issue is a combination of fresh issue of 0.33 crore shares aggregating to ₹48.18 crores and offer for sale of 0.08 crore shares aggregating to ₹11.97 crores. Novus Loyalty IPO opens for subscription on Mar 17, 2026 and closes on Mar 20, 2026. The allotment for the Novus Loyalty IPO is expected to be finalized on Mar 23, 2026. Novus Loyalty IPO will list on BSE SME with a The tentative listing date fixed as Mar 25, 2026. Novus Loyalty IPO price band is set at ₹139 to ₹146 per share. The lot size for an application is 1,000. The minimum amount of investment required by an individual investor (retail) is ₹2,92,000 (2,000 shares) (based on upper price). The minimum lot size for investment in HNI is 3 lots (3,000 shares), amounting to ₹4,38,000. Smart Horizon Capital Advisors Pvt.Ltd. is the book running lead manager and Kfin Technologies Ltd. is the registrar of the issue. The Market Maker of the company is Shreni Shares Ltd..
Total Shares
41,20,000
Issue Size
₹60 Cr
Price Band
₹139 – ₹146
Lot Size
1000 shares
Min. Investment
₹2,92,000
Max. Investment
₹2,92,000
Open Date
17 Mar, 2026
Close Date
20 Mar, 2026
Allotment
23 Mar, 2026
Listing
25 Mar, 2026
Max. Investment
₹2,92,000
Announced
17 Mar, 2026
Opening Date
17 Mar, 2026
Closing Date
20 Mar, 2026
Basis of Allotment
23 Mar, 2026
Initiation of Refunds
24 Mar, 2026
Credit of Shares
24 Mar, 2026
Listing Date
25 Mar, 2026
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About Novus Loyalty IPO
Incorporated in 2011, Novus Loyalty is a technology-driven company that provides loyalty and rewards solutions for industries like Fintech, E-commerce, Software, Banking, FMCG, Real Estate, and more. The company offers a modern loyalty platform built with the latest technology.
The company provides both customizable and ready-to-use program models, including point-based rewards, event-triggered campaigns, cashback systems, purchase-linked promotions, and digital vouchers. Its platform i
Novus Loyalty IPO Share Price
Issue Breakdown
Shareholding
Dilution: 26.9% increase in shares
Novus Loyalty IPO Financial Health
Novus Loyalty IPO Lot Size
Investors can bid for a minimum of 2,000 shares and in multiples of 1,000 shares thereof.
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Individual investors (Retail) (Min) | 2 | 2000 | ₹2,92,000 |
| Individual investors (Retail) (Max) | 2 | 2000 | ₹2,92,000 |
| S-HNI (Min) | 3 | 3000 | ₹4,38,000 |
| S-HNI (Max) | 6 | 6000 | ₹8,76,000 |
| B-HNI (Min) | 7 | 7000 | ₹10,22,000 |
(All values in CR)
Novus Loyalty IPO Valuations
| Metric | Value |
|---|---|
| ROE | 36.30 |
| ROCE | 40.64 |
| RoNW | 30.73 |
| PAT Margin | 8.13 |
| EBITDA Margin | 10.91 |
| Price to Book Value | 9.47 |
(All values in CR)
Novus Loyalty IPO Strength & Risk
Novus Loyalty IPO Strengths 👍
Technology-driven company providing loyalty and rewards solutions for multiple industries
Offers services such as reward programs, cashback systems, digital vouchers, and promotional campaigns
Scalable technology platform that integrates with websites and mobile applications
Growing revenue and profitability in recent financial years
Debt-free balance sheet providing financial stability
Presence in both domestic and international markets
Experienced management team with technology and marketing expertise
Novus Loyalty IPO Risks ⚠️
Dependence on a limited number of key clients for revenue
Lack of long-term contracts may create revenue volatility
Highly competitive loyalty and marketing technology industry
Dependence on technology platforms and IT infrastructure
Exposure to data security and cybersecurity risks
Limited workforce size may restrict rapid expansion
Revenue concentration in certain regions may increase business risk
Novus Loyalty IPO Subscriptions Status
Novus Loyalty IPO subscribed 1.14 times. The public issue subscribed 1.49 times in the individual investors category, 0.89 times in QIB (Ex Anchor), and 0.69 times in the NII category by March 20, 2026 12:14:36 PM (Day 4).
| Investor Category | Subscription (times) | Shares Offered | Shares bid for | Total Amount (Rs Cr.) |
|---|---|---|---|---|
| Anchor | 1.00 | 11,30,000 | 11,30,000 | 16.498 |
| Market Maker | 1.00 | 2,30,000 | 2,30,000 | 3.358 |
| QIB (Ex Anchor) | 0.89 | 8,10,000 | 7,18,000 | 10.483 |
| NII | 0.69 | 5,86,000 | 4,04,000 | 0.92 |
| bNII (> ₹10L) | 0.94 | 3,91,000 | 3,69,000 | 0.496 |
| sNII (< ₹10L) | 0.18 | 1,95,000 | 35,000 | 0.423 |
| Individual Investors | 1.49 | 13,64,000 | 20,34,000 | 24.995 |
| Total | 1.14 | 27,60,000 | 31,56,000 | 36.398 |
Novus Loyalty IPO GMP
Novus Loyalty SME IPO last GMP is ₹0, last updated Mar 20th 2026 11:33 AM. With the price band of 146.00, Novus Loyalty SME IPO's estimated listing price is ₹146 (cap price + today's GMP).The expected percentage gain/loss per share is 0.00%.
Last updated 20 Mar, 2026 · Source: aggregated grey-market dealers
| Date | IPO Price | GMP | Sub2 Sauda | Est. Listing | Est. Profit | Updated |
|---|---|---|---|---|---|---|
| 20 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 20 Mar, 2026 |
| 19 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 19 Mar, 2026 |
| 18 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 18 Mar, 2026 |
| 17 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 17 Mar, 2026 |
| 16 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 16 Mar, 2026 |
| 15 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 15 Mar, 2026 |
| 14 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 14 Mar, 2026 |
| 13 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 13 Mar, 2026 |
| 12 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 12 Mar, 2026 |
| 11 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 11 Mar, 2026 |
| 10 Mar, 2026 | 146 | ₹0 | - | ₹146 (0.00%) | - | 10 Mar, 2026 |
Disclaimer: GMP is an unofficial signal from grey-market dealers and is not regulated by SEBI. Use it alongside subscription data and other research for informed decision-making.
How to Apply for Novus Loyalty IPO
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Go to IPO Section
Find Novus Loyalty IPO under the IPO section. Select it and enter your bid details — choose lot size and price (cut-off price recommended).
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Provide your UPI ID linked to your bank account and submit the application.
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Open your UPI app (Google Pay, PhonePe, Paytm, BHIM) and approve the IPO payment request.
Application Confirmed
Your funds will be blocked in your account until the IPO allotment process is completed.